Caremark is a well-established and trusted home care provider. Caremark offers a range of services to their customers including live-in care, personal support and home help.
As a company, Caremark have developed a reputation for providing outstanding care at home through over 25 years of experience in the home care sector.
Caremark was officially established in 2005, and has been a rapidly growing business ever since. There are now more than 70 offices throughout the UK and Ireland.
As well as providing outstanding care at home, Caremark proudly offer individuals the opportunity to run their own home care franchise business under the Caremark name. This includes full guidance and support.
With an already growing network of 85 plus franchisees, Caremark wanted to improve online visibility and gain more enquiries regarding their home care franchise start-up packages.
With a targeted Google AdWords pay-per-click campaign, Mitra were able to help achieve Caremark’s goals and expectations for enquiries through paid search.
James Lewis, project manager at Caremark has kindly provided some comments about the pay-per-click service we provide.
“Our target for our lead generating AdWords campaign was around 10 or more leads a month and this target has always been achieved by Mitra.
“The Mitra team have been able to generate our leads through AdWords at a reasonable cost per enquiry. In addition, the management costs of our PPC campaign are much better value compared with other agencies.
“Our AdWords campaign has boosted our lead generation significantly. The leads provided come from multiple sources and have contributed an important part to our business development.
“The overall AdWords account management is very good and communication with Mitra staff members has always been brilliant. The Mitra team always go above what is required, including concise emails and responding quickly to queries regarding the account.”