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Twitter’s new character count: what’s really changing?
Twitter has announced that they’re making some interesting changes to their character count. This is great news for social media marketers! Before you start thinking about the extra-long tweets you’ll be broadcasting, it’s important to note that the character count will stay the same – it’s what you can do within the 140 characters that’s…
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How to Use Customer Testimonials Effectively on a Website
Having testimonials from customers is hugely important to any business, big or small, selling services or products in a B2B or B2C environment. They help to increase trust in your brand and products, improve customer retention, promote your brand and give an insight into the customer experience.
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The Ideal Length of Everything Online
This fun Infographic shows the ideal length of tweets, blog posts and headlines; thank you Buffer. If you’d like a high resolution version for printing that’s over on the SumAll blog.